…probably wouldn’t work. Because most donations aren’t for the charity…they’re for the donor. Sure the charity benefits. But the smart fundraiser understands what’s on offer…an opportunity for the donor to tell a story about themselves (and to themselves) about their status, generosity and what they care about. It makes them feel safer within their circle, the people they are trying to influence and those they are influenced by.
If it was only about the charity…we would have only anonymous fundraisers. But, other things matter...